Instagram will unveil the ability to use generative AI for editing, enabling users to “alter nearly any aspect of your videos next year.” This is due to the Movie Gen AI model that Meta tapped for the tech, as Instagram chief Adam Mosseri shared in a teaser post of the tool—a way for creators to get more tools to help realize their vision without necessarily needing video editing skills or expertise in graphic alteration.
Instagram’s AI Video Editing Tool
“I’m super excited about Movie Gen, our early AI research model that will let you change nearly any aspect of your videos with a simple text prompt. Hoping to bring this to Instagram next year. Let me know what you think,” said Instagram head Adam Mosseri in a post.
As it was witnessed, this new feature was announced by Adam Mosseri, the Head of Instagram, where in a Reel, he introduced the functions of this new feature along with how it works. What is crucial to understand is that the described AI video editing tool is not intended for launch yet, as Mosseri said it could launch next year. Soon, using only text, creators will be able to freely adjust almost any characteristic of their clips without deep techniques of video editing.
The feature goes straight into a realm that requires a battle against other artificial intelligence video processing, such as Firefly, which is just starting to show off its beta text-to-video editing for Premiere Pro now. Mosseri said that the tool is due next year and should provide creators with more choices of how to realize their visions.
With its help, you can also transform the clothes and the background and even add or remove accessories such as jewelry. Mosseri flaunted this by going into a snowy environment, and for the final, he transformed himself into a puppet.
Specifically, in the video caption, Mosseri disclosed that the new AI video editing tool is powered by Meta’s Movie Gen AI model that the company introduced in October. This multi-modal model features four primary functions: video generation, personalized video generation, accurate video editing, and audio generation.