WhatsApp Business

During the Conversations event in São Paulo, Mark Zuckerberg unveiled several significant updates aimed at improving the usability of the platforms for the target audience and companies. Since people now use the instant messaging app as part of their existence, Mark Zuckerberg plans to keep on adding new features to WhatsApp to respond to various users’ needs. One of the biggest news is the opening of AI tools for enterprises. 

These tools are expected to transform the way companies engage with customers by improving customer experience and helping users locate specific information faster. This also entails the potential for some enterprises to embed AI services from Meta into their dialogues, which allows the easy handling of customer inquiries through the use of AI.

Top business-powered AI features that Whatsapp is getting

  • Shortly WhatsApp is going to implement a new feature to sort out status based on important contacts.
  • With the WhatsApp beta for iOS 24.12.10 As of the 72 update, WhatsApp is introducing the ability to reply and react to images and videos. This feature introduces two new shortcuts which should make it easier for users to engage multimedia content.
  • Some beta testers can test a new status privacy confirmation feature before sharing new status updates, after downloading the latest WhatsApp beta for Android 2.24.12.27 update from the Google Play Store.
  • WhatsApp beta for Android 2.24.12.25 update, we provided information about a feature to make some users input their birth year by recent legislation in some states of the USA. This feature is currently under development and it will be available in the future in some U. S. states.
  • Meta Verified badges for businesses are also launching in some regions, along with authentication and support on WhatsApp; As well as a one-tap calling feature for users to directly call larger businesses through the chat interface.
  • Following the release of the WhatsApp beta for Android 2.24.12. As of the 20th update, some beta testers can test a new design of the status updates tray and a vertical list of recommended channels.

WhatsApp beta for Android 2.24.12.26 update contains a description of a new feature to enable event organizers to set a specific photo to represent their event. This feature is currently not available but it will be developed in the future.

  • With the WhatsApp beta for Android 2.24.12. As we know in the 18 update, there is a new channel analytics feature that WhatsApp is developing.
  • In the article about the WhatsApp beta for Mac 24.11. In the 73 update, we learned that WhatsApp is working on a feature that allows the sharing of status updates from the desktop application.
  • The WhatsApp beta for Android 2.24.12. The 23 update includes a tweak to solve a problem with the emoji keyboard.
  • The WhatsApp beta for Android 2.24.12.15 release brings a solution to a problem that caused the app to crash on its launch.

New AI tools will use behavior on Facebook and Instagram to deliver the messages to the particular customer most likely to receive them if the customer is using the same opted-in phone number for multiple accounts. WhatsApp’s head of strategic markets Guilherme Horn said to Reuters that these AI tools would provide businesses with the option to target the right consumers.

By Aisha Singh

Aisha Singh plays a multifaceted role at AyuTechno, where she is responsible for drafting, publishing, and editing articles. As a dedicated researcher, she meticulously analyzes and verifies content to ensure its accuracy and relevance. Aisha not only writes insightful articles for the website but also conducts thorough searches to enrich the content. Additionally, she manages AyuTechno’s social media accounts, enhancing the platform’s online presence.Aisha is deeply engaged with AI tools such as ChatGPT, Meta AI, and Gemini, which she uses daily to stay at the forefront of technological advancements. She also analyzes emerging AI features in devices, striving to present them in a user-friendly and accessible manner. Her goal is to simplify the understanding and application of AI technologies, making them more approachable for users and ensuring they can seamlessly integrate these innovations into their lives.

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